2010 Predications

So I an effort to try to stick to my Schedule in the new year I am going to make a few predictions about what trends are on their way in, what's on the bubble and what's on the way out.

On it's way in:

The return of the intelligent athlete.
After years of dumb, yet talented players ruining the image of their sponsors and teams you'll see a shift toward the intelligent athlete.

iPhone, A7&T breakup.
AT&T has been the single greatest handicap to the iPhon becoming the #1 pocket accessory of all time. Apple knows it and I have a sneaking suspicion that the erosion of brand equity has reached it's tipping point. Look for Apple to do an early opt out. In contract AT&T will probably pull a "New Coke" campaign in an effort to save what little face it has left. Much like an M80 this will be very cool in theory but inevitably cause them to "Wiley Coyote" themselves.

Manhood.
Look for the retune of real dudes. Stand-up guys that know how to treat women, fix a car and a computer, These guys are Momma's boys in the right moment but still will hit a guy in the mouth for disrespecting her but only after requesting an apology. Once. No tough talk, just a crisp jab. Now don't get me wrong this violence does not equal manhood but the attitude to defend an protect and ideal consistently vocally and physically when necessary, is.


On the bubble:
Playlist/fair-weather DJ's
It is novel that everyone is a DJ now but playing a playlist or buying a Mac does not a DJ make.
While technology, which I do embrace (I converted to Serato a few years ago but still cary some vinyl just in case), does allow for a tremendous amount of flexibility is does not replace the ability to read a crowd or tell a story with a mix. Real DJ's will return to the forefront. I wish I could tell you what the defining moment will be exactly but it is feeling like a cataclysmic celeb playlist DJ failure at a public event.

On the way out.
Guys rockin' Skinny Jeans.
After two+ years I think this is going to draw to a close this year. Did you know that the testes (follow me now) need to have their temperature regulated constantly? This done by either contracting or retreating from the body. Skinny Jean prevent this and could in theory effect the sperm count of Skinny Jean wearers. Hmmm...maybe this is a good thing (Stay with me). In theory the gene that made a guy think women's tights in denim would be a good look could be prevented from being passed on? If so, Rock on D bag. rock on.

Sunglasses at night or indoors.
Do I really need to expound on this. We get it Blade, you want us to see you but you don't want to be seen. Lord forbid we figure out who you are in the club and harass you autograph the CD you rung up for us at your 9 to 5 at Best Buy. That is if you are not "At the studio" or "flipping houses" or "hustling".

So that is my fist crack at predictions. If you have some Please be sure to share. I'd like to hear your thoughts. - Buie